Monday, May 11, 2009

1B Leam

The Socio-economic scale ranges from A to E and classifies individual citizens according to the type of job they have. A being top professionals and E being unemployed. When making a film it is vital to take in to consideration which groups to target.

Personally I think we should target groups A-C1 because this group has the largest amount of disposable income to use of cinema tickets, merchandise etc. Also as this is an artistic and independent film with physiological undertones it takes someone of high taste and the will to value realism over escapism.

No comments:

Post a Comment